Pura Botanicals Boutique
There’s a pink door on 124th Street that can’t be missed; it’s the expanded location of Pura Botanicals Boutique. Last year, they opened up a full brick + mortar store in collaboration with So Pretty by Cara and it’s stunning. Their former space is now dedicated to creating all their wonderful potions.
Not only do they still off their bespoke perfume experience, but their line has expanded!
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And yes, every product is in gorgeous packaging and smells like a dream.
Keep scrolling for a tour of the new space but be warned, it’s magical.
It’s all about the details! From the inviting pink door to the antique letterbox, no element has gone without thought.
What to Expect at Pura
Whether you’re is in the market for natural skincare, locally designed jewelry, or even a bespoke fragrance, Pura Botanicals + So Pretty by Cara Cotter is a destination worth checking out.
Every time I step foot inside the shop, it’s a relaxing experience. It smells positively heavenly and the staff are incredibly helpful. This might be on the short list for most relaxing shopping atmosphere in town.
Not sure if their skincare will work for you? No problemo! They have sample sizes available of all their products! Check out their full skincare line up.
Rose acrylic shelving houses the vast selection of tester sized Pura’s product line
Pura Bespoke Perfume Experience
One of the coolest experiences that Pura offers is a bespoke personalized perfume session with their resident nose. If you’re as fragrance obsessed as me, the opportunity to make a customized scent tailored to your preferences is a dream come true!
Find out more about their custom perfume sessions here.
Beauty Tools
Not only do they dream up delicious smelling products, they also have a line of beauty tools that they recently launched.
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photographs - sandy joe karpetz
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